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In the UK, Weight Watchers advertises under the slogan "where no food is a sin" in reference to its chief competitor Slimming World's system of giving some food "sin" values.

The programs are supplemented by optional support groups which meet regularly and provide ground assistance to those trying to meet weight-loss goals.

From 1978 until 1999, the Weight Watchers company was owned by the H. J. Heinz Company, which continues to produce packaged foods bearing the Weight Watchers brand name. Weight Watchers was acquired in a leveraged buyout in 1999 and went public in 2001.